For Over decades PT. Mayora Indah Tbk has grown to become one of the recognized name in Fast Moving Consumer Goods Industry. Mayora is not only known as a producer of processed packaged food products but also known as a market leader which successfully introduced innovative and pioneering products in each categories. Mayora established on Feb 17^th 1977 and become a public company on July 4^th 1990.  
Company Stock Risk

• Max

          The maximum Ri is is 0,1405405 -> because of Ramadan and Eid al-Fitr.

• Min

          The minimum Ri of Mayora is -0,082569, its happened in May 5^th, 2010. The capital market   observers, Pardomuan Sihombing, it triggered by foreign and domestic sentiment.

• Average 

          From the calculation, the average of Mayora is 0,0030365 or 0,3%. This percentage is the fluctuation of the stock.

• STD Deviation

            The standard deviation for PT. Mayora Indah is 0,0268238 or 2.68%. It isn’t a high percentage, means that Mayora doesn’t have a high risk and high return. 

Market Risk

• Max

          The maximum Rm is 0,072654 -> because of

strengthening exchanges in Asia due to rising commodity prices, along with the positive movement of world crude oil prices and the weakening of the Yen against the Euro after the value decreased.

• Min

           The minimum Rm is -0,0888 -> because of  weakening global stock markets, especially the United States and Europe.

• Average 

          The average is 0,000986 or 0,0986%. It happened because the factors that can influence the stocks don’t affect directly, so the composite index still positive.

• STD Deviation

             The standard deviation for Indonesia Composite Index is 0,013931 or 1.39%. It means that the condition of Indonesian stock that listed in Indonesia Composite Index isn’t bad. 

Beta
The beta is 0,719556 or 7,19%. It means that increasing 1% of market return, it will give an impact in the stock return of Mayora. Stock return of Mayora will increase by 7.19%. We can conclude that the stock of Mayora has high sensitivity towards the market movement. BCG Matrix 
For the star is PT. Kakao Mas Gemilang, because it has high market share in a fast-growing industry and it is the pioneer of healthy food, so they become a market leaders in high growth industries. They have to maintain the growth and defend the leadership position.  
For the cash cow is PT Mayora Indah because it has high market share in a fast-growing industry. 
Next is the question mark. The question mark is PT. Tirta Fresindo Jaya. Vitazone as their new product launched into a high growth market and with an exsisting market leader, that is PT. Amerta Indah Otsuka with Pocari Sweat as their product.
The last is dog. For dog are PT. Delifood Sentosa Corporation and PT. Torabika Eka Semesta. As we know that until know PT. Indomie has the highest market share for instant noodle. PT. Indofood also the pioneer of instant noodle since 1990.